New Enrolment Initiative 10/10/100

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Evangel – Christmas 2016

Message from the President

I’m reading Crisis in High Education: A Plan to Save Small Liberal Arts Colleges in America by Jeffrey Docking. Docking, the president of Adrian College, led his college in an amazing turnaround. Docking’s clear thinking about recruiting students has struck me. Pointedly, he states, the success of any school depends on the enrolment of students. As obvious as this is, we get distracted easily by things that, according to Docking, do not work. He lists among other things that do not work: rebranding, adding satellite campuses, building new academic facilities, increasing library holdings, and creating fun for students outside the classroom. I too was taken back by some of these—and even have tried some of them.

So what works according to Docking? A clear and robust recruiting strategy that is so public that everyone gets involved. We have one but perhaps it’s not as public as it needs to be. We have determined that what ABC needs for the fall of 2017 is 100 students—of course, we will gladly welcome more. Currently we have 82 students so we are talking essentially 20 more students. So, we invite you to join us in what we call 10/10/100. We plan to add 10 day students and 10 PACE students to reach a total of 100. Here’s what you can do: champion the college, connect us with others who can champion the college, connect us with possible students, and give financially when possible and always pray for us to meet this goal.

Student Enrolment InitiativeStudent Enrolment Initiative

Critical Mass

Stan is the current president of ABC, and has recently joined us with his wife, Pat Helton. They have one daughter Rachel, who is married. She and her husband just finished a short-term mission trip to Zambia. Rachel is completing her Masters in Theology through Abilene Christian University. Stan has earned degrees from Oklahoma Christian University (BA), Abilene Christian University (MS, MDiv, DMin), and the New Orleans Baptist Theological Seminary (ThM, PhD). He has served in a variety of ministry settings including New Orleans and Chicago; he taught for six years at Western Christian College in Regina, Saskatchewan where he also served as Dean. Pat is a teacher whose specialty is Adapted Physical Education. She has served people with special needs most of her career, most recently among the urban poor of New Orleans. Stan and Pat are excited to have returned to Canada and seeing what God will do with them next in this mission.

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